Single-tasking is the New Black … I Hope

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Imagine going out for dinner with friends, and no one pulls out their phone; or trying to remember that name of Robert Downey Jr.’s most recent film without checking Google (Captain America: Civil War); or sitting on a bus and not having your neighbor talking loudly to his mother. Don’t get me wrong — I’m all for using cellphones, google-ing, and calling your mother. But research shows that there is a significant cost of both multi-tasking and being distracted by the phone — cost to brain development, creativity, and happiness.

“Wait, what?” you say. “My brain? My creativity? My happiness? But I can’t get my job done unless I multitask!” It’s time to re-think this.

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